Marketing

Marketing

Kids remember opening their first savings account, and they will remember fun activities that took place where they started their account.  While looking at the financials for this quarter, spend some time considering how strong your credit union will be in the future. Engaging youth is one step towards gaining and retaining members, and catching them at the start of their financial journey is critical.  Having a successful youth program helps make finance fun, and that is what the Pee Wee Penguin youth savers program is all about - attracting youth, and educating them about financial literacy and the credit union philosophy.

With the Pee Wee program, you will have easy access to financial literacy materials to help educate your members.  One of the great things about credit unions is that they love to help members, and what better way to do so? Be the one place that parents trust for their child to gain financial education and become financially savvy. And, once you have created a relationship with your younger members, you have created a new opportunity to connect with that child's parents. This opens up many additional opportunities for your organization.   

With the Pee Wee Penguin youth savings program, you are not just getting a flashy website and simple give away products - you are getting the best youth savings program that exists today.